Dana Budzyn is co-founder and CEO of UBDI, short for Universal Basic Data Income, a platform that enables secure and ethical data exchange and monetization. UBDI is working to disrupt the $76 billion market research industry by offering companies accurate insights into consumer behavior. Dana began her career as an intern at NASA’s Jet Propulsion Laboratory in 2015. Her research on space technology was later published by SPIE, the International Society for Optics and Photonics Technology. A year later, Dana returned to NASA to investigate advanced UV imaging for astrophysics, planetary, and biomedical applications.
In 2016, she won first place at the University of Sydney’s MedTech Innovation Competition for designing a tunable mass damping system for tremors of varying frequencies. In 2018, she gave a TEDx talk on “Owning your Digital Self: Monetizing your Personal Data” where she discussed how her own illness and experience led her to her passion for data empowerment, data rights, and data mobility. Through her leadership of UBDI, Dana has been featured in MarketWatch, Slate, and American Inno. Dana graduated from Lehigh University in 2018 with a bachelor’s degree in bioengineering and biomedical engineering. She grew up in Los Angeles and now lives in Washington, DC.